Eloise
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2020
Art Direction
Storytelling
Light
Unconditionals
For the new Eloise campaign, we wanted to bring back the brand’s essence, reflecting on that Mediterranean light and authenticity that captivates and keeps fascinating so many creators nowadays.
“Le Grand Tour” was a trip where young Nordic aristocrats completed their education by visiting the occidental culture origins.
Thanks to those expeditions, creators discovered the beauty and authenticity of the Mediterranean. They were met with light, joy and a completely different lifestyle than the one they knew. An encounter that would change them and their work forever.
“Light Unconditionals” campaign was inspired by the beauty and simplicity of the nature surrounding the Mediterranean sea.
Simple. Natural. Mediterranean.
Photographer: @javidardo
Model: @vickevits
Stylist: @xxotti
Makeup: @erika.g.makeup
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